W.A.S.C – We Are Sports Colors: The New Standard in Sports & Lifestyle Color Trend Forecasting
W.A.S.C (We Are Sports Colors) is a next-generation color trend book for the sportswear, activewear, and lifestyle markets. Developed by Backbone Studio in partnership with Mode Information, it combines expert forecasting, innovative insights, and creative inspiration to guide brands, designers, and decision-makers in shaping tomorrow’s collections.
Available as a physical book with real fabric swatches or a digital platform, W.A.S.C delivers a complete trend forecasting experience, helping teams anticipate seasonal color palettes, market trends, and design opportunities in sports fashion and lifestyle.
Why W.A.S.C is Essential
Dedicated to Sports & Lifestyle → Focus on performance wear, athleisure, and activewear.
Dual Format → Physical trend book + digital platform for versatile access.
Expert Forecasting → Insights from global trend specialists.
Expandable → Soon enhanced with W.A.S.D (We Are Sports Design) digital modules for additional creative tools.
More than a trend book, W.A.S.C is a strategic partner, helping brands stay ahead in sportswear, activewear, and lifestyle markets.